Custom software

Fix the part of your business that software keeps making harder.

We build practical software around the way your business actually works, instead of pushing your people through another oversized platform.

Is this you?

You probably do not need more software.

You might need one missing piece. It is worth being honest about which, because the second one is a project and the first one is a waste of your money.

We are usually the right call when:

  • The same work gets typed in twice, every day
  • The information you need lives in three places and agrees in none
  • Your current software adds more steps than it removes
  • Customers or staff keep getting stuck at the same point
  • Something off the shelf almost fits, and never quite does

If none of those sound like you, say so and we will tell you as much.

How we work

Four rules we do not break.

01

Find the real bottleneck

We start with the people doing the work, not with a feature list. The thing that is slowing you down is usually not the thing you were about to pay to fix.

02

Build only what removes a step

Every screen has to earn its place. If it does not take work away from somebody, it does not get built.

03

Keep what already works

Where the tools you have are doing their job, we connect to them instead of replacing them. Replacing working software is how projects double.

04

Leave you owning it

Access, code, data and running costs are yours, and we make that clear before development starts rather than at the point you want to leave.

What this costs

Quoted before it starts. Always.

Custom work is not part of a Fleet subscription and is never billed as a surprise. We scope it, price it, and you decide, before anybody writes anything.

If the honest answer is that you should not build it, that is the answer you get.

Show us where the friction is.

Describe the bit of the week that everybody dreads. That is usually enough to start.